What do you do when your dream studio says no? If you’re Holland Scattergood, you email back, ask what it would take, go get the experience, and come back six months later — and now you co-own one of Arizona’s most beloved cycling studios with a second location opening this summer. In this episode, Holland […]

Authenticity Over Everything: Building NYX Cycle with Holland Scattergood

Mindset, Spin

Holland Scattergood, a blonde woman in a fitness outfit is sitting on the ground with her hands clasped looking into the camera.

Being a group fitness instructor is one of the most fulfilling roles in the world — and also one of the most misunderstood.

Confessions from the Podium: What It Really Means to Be a Fitness Instructor

Spin

You know the saying “dress for the job you want”? IMO: the same thing applies to leadership: behave like the business owner/leader you want to be. Whether you’re starting a business, leading a spin class, or managing a team – leadership skills are something that we ALL need, friend. But like most things – it takes […]

What You Need to Know if You Want to Lead

Business, Spin

5 Essential Music Tools for Indoor Cycling Instructors: how to playlist like a pro and level up your musicality.

5 Essential Music Tools for Indoor Cycling Instructors

Spin

This topic might seem a bit controversial. Because if you scroll through Instagram you will see a lot of self-help, self care and mental wellness content – and rightly so. I am the biggest fan of that. I full subscribe to taking breaks and the anti glamorization of burning yourself out. The challenge I have […]

Why You Need a Hustle Season

Business

The organizations, leaders and agencies I partner with are usually navigating something complex — a brand refresh, a national campaign, a leadership transition, a high-stakes media moment — and they need someone who can step in at the director level without ramp-up time.

Across nearly two decades, I've led marketing and communications in national, in-house, agency, and post-secondary environments — including the Winnipeg Blue Bombers, the University of Manitoba, DASCH Foundation, Red River College Polytechnic, the Winnipeg Humane Society, and Wheelhouse Cycle Club.

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THE FIVE AREAS OF DEVELOPMENT YOU NEED TO LEVEL UP, FILL CLASSES, AND CHANGE LIVES.

5 keys to fitness instructor mastery WEBINAR

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